If, by possibility, you had been in Paris week that is last you’ve probably seen a madness of task on Rue de Los Angeles Bonheur as a fresh, traveling pop-up search for AdopteUnMec.com, which translates to AdoptAGuy.com, started its doorways when you look at the town’s stylish, fashion district. The pop-up, that will be available for 10 times before it progresses to Brussels, Lausanne, Toulouse and Lyon, brings the popular French, on the web dating site to life as genuine guys are displayed in life-size, doll containers like living, breathing Ken dolls for females to ogle and browse. Oh, mon dieu!
Even though the pop-up’s men that are boxed whose labels sport names like “Mr. Strength” and “The Rocker”, are now employed models for display purposes only, they’ve been designed to represent the various kinds of real, qualified bachelors the ladies who sign up because of the dating website can be prepared to satisfy on line. Nothing can beat just a little over-the-top PR stunt to drive international brand name understanding and visitors to your website.
But this promotion producing pop-up tour is simply an additional boost into the site’s currently impressive appeal, which was growing since its 2010 launch. Apparently, AdopteUnMec.com ranks among the list of top 100 French sites and it is the industry that is french in online traffic with additional than 300 million web page views 30 days.
The company’s spin as to the reasons AdoptAGuy.com differs from the others than many other online dating services… these are the only 1 “where women have been in full control of the courting process, making searching for guys as easy as searching for shoes.” Truthfully, there isn’t one element of that selling point that does make us cringe n’t. Continue reading